RHOM S4 KEYART | ART DIRECTION & DESIGN
The challenge was set.
Seven alpha women in a portrait layout, who need to look like they are walking out of a giant spaceship handbag… that actually doesn’t look like a spaceship, just incase the viewer doesn’t undestand it out of context to the rest of the campaign.
Sometimes you just never know what sort of wild briefs will land on your desk. This one was fun but challenging. I think we nailed it. Kudos to Tiffany Law who also worked through many alternative key art options too.
Art Direction & Design - Sally-Anne Kerr
Photography - Ben King
Marketing Designer - Tiffany Law
Creative Director for Foxtel Drama - Mikki Katz
Marketing Director for Foxtel Drama - Gina McGrath